Cannes Lions Names Final Winners Across Five Categories
Cannes Lions International Festival of Creativity has named the final winners of its 2024 cycle across five categories: Glass: The Lion for Change, the Dan Wieden Titanium Lions, Film Lions, the Sustainable Development Goals Lions and the Grand Prix for Good.
The awards came at the festival's traditional closing ceremony, the final session of a week-long programme held annually in Cannes, France. With this announcement, no further trophies will enter the 2024 honours list.
Which categories closed the festival?
The five concluding tiers each carry distinct jury briefs and entry criteria.
- Glass: The Lion for Change — A juried category devoted to work addressing gender inequality and cultural barriers. Entries score primarily on social impact rather than commercial results.
- Dan Wieden Titanium Lions — Cannes Lions' top creative honour, named for Wieden+Kennedy co-founder Dan Wieden. The award goes to work that breaks category conventions and reframes the role of creativity.
- Film Lions — The festival's heritage moving-image category, evaluating cinematic brand storytelling across broadcast, online, theatrical and short-form formats.
- Sustainable Development Goals Lions — Honours campaigns advancing at least one of the United Nations' 17 SDGs, a category introduced in 2018.
- Grand Prix for Good — A standalone prize reserved for non-profit, charity and pro bono work, drawn from across the year's full shortlist rather than a single discipline.
How does the voting work?
Each category runs a separate jury panel. The Glass and SDG juries weigh measurable social and environmental impact. The Film and Titanium juries evaluate creative craft and breakthrough thinking. Entry materials typically include case studies, credits and supporting evidence.
Titanium Lions follow a two-step process: the jury publishes a shortlist before the final session, then selects a single winner on stage. Grand Prix for Good entries must have already taken Gold, Silver or Bronze in their primary category, ensuring the prize rewards recognized creative work delivered for a charitable brief.
What does this mean for the trade?
For agencies and brands, the implications are immediate. The new wins feed regional and global independent rankings, supply trophy-tour entitlements for clients and provide case-study ammunition for the upcoming industry pitch season.
Cannes Lions will release winning case studies, jury citations and credits through the official winners' portal in the weeks ahead. The festival's official site, canneslions.com, hosts the complete winners' list and jury composition. Industry tracking publications will incorporate the new wins into year-end recaps and 2025 agency-of-the-year calculations.
What's next on the calendar?
The 2024 Cannes Lions cycle is closed. No additional trophies will emerge for the year. Entries that did not place this year will pivot to regional circuits, including Eurobest, D&AD and the One Show, or hold for the 2025 Cannes Lions submissions window.
Source: Google News: Cannes Lions advertising awards
Rebecca Stone
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Correspondent covering marketplaces and e-commerce at Awards Review.



